by Madalena Sanchez Zampaulo | Feb 22, 2011 | Marketing
Branding across cultures: Is your message consistent? While reading Joe Kutchera’s Latino Link: Building Brands Online with Hispanic Communities and Content, we were intrigued by something he wrote about personal branding and trying to keep your brand consistent...
by Madalena Sanchez Zampaulo | Feb 3, 2011 | Marketing
Global Marketing Starts with You A client sent us the text from her company’s website this week to be translated from English to Brazilian Portuguese. Their site is already translated into Spanish, French and Czech. It seems that they want to market their...