by Madalena Sanchez Zampaulo | Feb 14, 2018 | Marketing
Localization Fails in International Markets: Don’t Let This Be You! Localization is the process of adapting a product to your target market’s cultural, technical, and linguistic requirements. Localizing your product and marketing strategy ensures your...
by accessibletranslatio | Sep 18, 2017 | Marketing, Translation Services
Three Things to Consider Before Exporting Your Product to Another Country Thinking about launching a new product overseas? There are certain factors you should consider before you do. While it can be very lucrative for your company to expand to other markets, it can...
