by Madalena Sanchez Zampaulo | Aug 17, 2022 | Interpreting Services, Translation Services
How to Help Students Avoid Heritage Language Loss For students who have immigrated to the United States or who come from families who do not speak English as the primary language at home, heritage language loss is a concern. Learning to speak English fluently is one...
by Madalena Sanchez Zampaulo | Feb 14, 2018 | Marketing
Localization Fails in International Markets: Don’t Let This Be You! Localization is the process of adapting a product to your target market’s cultural, technical, and linguistic requirements. Localizing your product and marketing strategy ensures your...
by Madalena Sanchez Zampaulo | Jan 28, 2018 | Interpreting Services, Translation Services
Marketing to Speakers of Other Languages: A Step-By-Step Plan With 2018 in full swing, you’re likely considering new ways to market your business. One thing you may want to consider is reaching out to a new demographic. Have you ever thought about marketing directly...
by Madalena Sanchez Zampaulo | Dec 18, 2017 | Marketing, Translation Services
Foreign Language Social Media Marketing: From Post to Purchase Social Media is a key strategy for just about any business’ international marketing strategy. Having an engaging foreign language social media presence is not enough, however. Once you engage your users on...
by Madalena Sanchez Zampaulo | Nov 29, 2017 | Interpreting Services, Law, Translation Services
Marketing Your Practice to Speakers of Other Languages: A Step-By-Step Plan For the New Year With 2018 just around the corner, you’re likely considering new ways to market your practice. One thing you may want to consider is reaching out to a new demographic. Have you...
