by accessibletranslatio | Dec 16, 2014 | Marketing, Translation Services
Reaching Your Target Market With Holiday Advertising: More Than Just Translation This is the time of the year when companies tend to put out some of their best advertisements. Consumers are making purchases for the holiday season, and each company is vying for the...
by accessibletranslatio | Nov 11, 2014 | Law, Translation Services
Common Misconceptions about Translation You may have heard the phrase, “Translation is an art.” It may have even crossed your mind to wonder just how in the world translation could be an art. Isn’t it just replacing words in one language with words in another? Simple,...
by accessibletranslatio | Oct 20, 2014 | Marketing, Translation Services
What Your Competitors Can Teach You About Localizing Your Brand In a competitive marketplace, it is important to stay on top of your strategy for marketing your products effectively. Getting to know your direct competitors helps to give you a better understanding of...
by accessibletranslatio | Sep 23, 2014 | Marketing, Translation Services
Ask Them Yourself: The Importance of Surveying Your Customers in Their Native Language When surveying or interviewing a customer, it’s important to always try to do so in his or her native language when possible. Customers will feel most comfortable answering...
by accessibletranslatio | Jul 15, 2014 | Translation Services
What Are Back Translations and When Are They Necessary? Back translation is the process of translating a previously translated document back to the original language, using a different translator. Depending on the size of the document, it can be costly to do, so it is...
