by accessibletranslatio | Jun 23, 2015 | Marketing, Translation Services
Global Business Etiquette for Your Brand If your company is based in the United States, you are likely familiar with business etiquette here in North America. It would be normal for you to arrive on time (or better… early!) and shake someone’s hand when you greet them...
by accessibletranslatio | Jun 10, 2015 | Law, Marketing, Translation Services
Is there such a thing as Universal Spanish in translation? Although we know that producing translations that are localized as specifically as possible depending on the particular locale of your intended audience(s) can be fruitful, many people find it may not be...
by accessibletranslatio | Dec 16, 2014 | Marketing, Translation Services
Reaching Your Target Market With Holiday Advertising: More Than Just Translation This is the time of the year when companies tend to put out some of their best advertisements. Consumers are making purchases for the holiday season, and each company is vying for the...
by accessibletranslatio | Oct 20, 2014 | Marketing, Translation Services
What Your Competitors Can Teach You About Localizing Your Brand In a competitive marketplace, it is important to stay on top of your strategy for marketing your products effectively. Getting to know your direct competitors helps to give you a better understanding of...
by accessibletranslatio | Sep 23, 2014 | Marketing, Translation Services
Ask Them Yourself: The Importance of Surveying Your Customers in Their Native Language When surveying or interviewing a customer, it’s important to always try to do so in his or her native language when possible. Customers will feel most comfortable answering...
by accessibletranslatio | May 6, 2014 | Marketing, Translation Services
When translating marketing materials makes sense for your company If your company uses marketing materials to reach potential customers, you may have already considered translating these materials into other languages, and wondered what the benefits could be for your...